Digital Discourse Database

Number of Posts: 42
Posts 31 - 40

Time to Put on Your Big-Boy Pants

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Newspaper | The New York Times
Date | 19.1.2017
Language | English
Country | U.S.
Topic Tags | hashtags, Instagram, social media, threat
Summary | The skinny jeans trend is fading and the new trend are low-waisted loose-fitting curduroy pants with a drop-crotch. Social media influencers comment that Instagram is changing the game when it comes to promoting trends. Users can access an endless stream of visual material by just searching for a hashtag of a new trend. This has some downsides to it since it accelerates the changing of trends and pressures people to renew their wardrobe each season.
Image Description | Getty image of models wearing the new trouser trend.
Image Tags | male(s)

United and Pepsi Affairs Force Brands to Respect Social Media

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Newspaper | The New York Times
Date | 13.4.2017
Language | English
Country | U.S.
Topic Tags | marketing, politics, social media, Twitter
Summary | Companies are becoming ever more aware of how powerful the "data tsunamis" transmitted on social media really are. Some are installing real-time social media response screens where they can track their brand image on social media. Many companies have increased their social media up to five times in the past two years. These social media analysts track trends and determine whether the company's marketing should jump on the bandwagon or whether the trend is on the decline already. Controversies can also hurt companies when they become viral, for instance the recent United Airlines incident or the insensitive Pepsi advertising. Social media staff are made aware that when they communicate with one customer on Twitter, they have a public audience, even if it is through the messenger because screenshots can get shared too.
Image Description | Carl’s Jr restaurant.
Image Tags | male(s)

‘Unicorn Food’ Is Colorful, Sparkly and Everywhere

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Newspaper | The New York Times
Date | 20.4.2017
Language | English
Country | U.S.
Topic Tags | (mental) health, hashtags, Instagram, marketing, politeness, social media
Summary | Starbucks is cashing in on the 'unicorn food' trend - a trend to make all food colorful. The trend was likely sparked from a Florida-based Instagrammer who has now acquired a huge following. She noticed that her hobby had become a trend when people would copy her creations and Instagram them with the fitting hashtag. Now Starbucks has caught on the trend and they are offering a unicorm frappucino for five days only.
Image Description | Unicorn/rainbow foods and the Starbucks Unicorn Frappucino.

How A Money-Losing Snap Could Be Worth So Much

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Newspaper | The New York Times
Date | 3.3.2017
Language | English
Country | U.S.
Topic Tags | Snapchat, social media, youth
Summary | Snapchat is valued extremely highly on the market despite the fact that it is not making any profit yet. There are no concrete plans on how Snapchat wants to secure profit except that it has plenty of users - the vast majority of the American population aged 18-35. Finance experts disagree on Snapchat's worth. Most think it is not nearly worth its current market price but others see it as promoting a new mode of communication where users substitute language with images.
Image Description | Upside-down Snapchat logo with gold coins stacked on top.
Image Tags | logo, Snapchat

None of Us Are Safe From Getting ‘Owned’

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Newspaper | The New York Times
Date | 28.3.2017
Language | English
Country | U.S.
Topic Tags | privacy, social media, Twitter, word/writing
Summary | Much communication on social media and especially Twitter revolves around criticizing. One frequently used term is 'owning' - one can 'own' a hater or troll when exposing some compromising information about them or something that they did not realize. The word hails from hacker culture of the early internet days when 'owning' meant to hack into someone else's virtual space and snoop around.
Image Description | Illustration of a lock made out of an ethernet cable.

Vine Dries Up. Black Humor Loses a Home

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Newspaper | The New York Times
Date | 31.10.2016
Language | English
Country | U.S.
Topic Tags | diversity, social media, Twitter
Summary | Twitter announced that it will shut down it's video-based social media platform Vine. The six second videos had established a particular kind of humor that the author argues is reminiscent of black humor with its allusions and communicating in codes. Many black comedians in particular had thrived on the platform and significantly shaped its visual language.
Image Description | Some vines by Jay Versace and a screenshot of a Nicholas Fraser vine with comments.
Image Tags | male(s), Vine

Columbia Suspends Wrestling Season Over Lewd and Racist Text Messages

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Newspaper | The New York Times
Date | 14.11.2016
Language | English
Country | U.S.
Topic Tags | cyberbullying, school, social media, texting, threat
Summary | Group chats from the Columbia wrestling team leaked and they are so offensive that the u niversity administration blocked the team from participating in competitions until the issue is investigated. Many students express how they are glad the university administration are addressing sexually aggressive behavior like these text messages. A protest was held in front of a fraternity house where some wrestling team members live.
Image Description | Columbia University library.
Image Tags | school

Redefining 'Hot': The Dictionary

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Newspaper | The New York Times
Date | 12.2.2017
Language | English
Country | U.S.
Topic Tags | social media, word/writing
Summary | Dictionaries have entered the sphere of social media. They are marking presence with 'word-of-the-day-tweets' and thereby often reflecting on the political climate of the day. Though they claim to be apolitical, many such dictionary posts are criticized for being biased comments on politics, for instance when Trump's tweets are used to exemplify the word 'paralogize' (to draw conclusions from unrelated evidence). The internet and social media have revolutionized dictionaries in enabling them to conduct empirical lexicography since they are now provided with never-ending data to show them new commonly used words in context. Some new dictionary entries even use GIFs to illustrate the meaning of new words like for the word 'facepalm'.
Image Description | Cartoon about 'discarded books'.

Now Hiring Coders With a Flair for the Continental Breakfast

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Newspaper | The New York Times
Date | 14.2.2017
Language | English
Country | U.S.
Topic Tags | marketing, smartphone, social media
Summary | New technologies are becoming increasingly prevalent in the hospitality industry: contemporary guests want to make their reservations and check in via their smartphones rather than in person. Hotels are beginning to hire their own in-house tech staff for digital development. Parking spaces are administrated digitally, guest WiFi is expected to function well and be safe - some are even planning to replace room keys with face recognition software upon entering a hotel room.
Image Description | Image of hotel employees outside the entrance with tablets.
Image Tags | male(s), tablet

One Small Step for NASA, One Giant Leap for GIFs

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Newspaper | The New York Times
Date | 14.12.2016
Language | English
Country | U.S.
Topic Tags | GIFs, social media
Summary | NASA is now providing GIFs of their video footage on giphy.com in order to meet the contemporary public on their channels: social media.GIFs are a poetically fitting medium to depict the movement of celestial objects - they are infinitely repetitive. GIFs have become central to online communication as a means to express strong emotions or stances. Some linguists say that GIFs are a more extreme version of emojis which are thought to replace body language in the digital realm.
Image Description | GIFs of a rocket taking off, an explosion in space, and some NASA employees cheering.
Image Tags | gifs

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