Number of Posts: 2
Posts 1 - 2
«Aber wenn man einmal Schweizer Freunde hat, ist es super»
("But once you have Swiss friends, it's great")
Newspaper | Sonntagszeitung
Date | 30.7.2017
Language | German
Country | Switzerland
Topic Tags | politeness, texting
Summary | Diccon Bewes, a Brit living in Switzerland has a lot to say about the cultural differences. One difference between the Swiss and the Brits is that while it may be perfectly acceptable to pop in anytime at your friend's house in Britain, the Swiss tend to appreciata a heads-up text message when one might want to pay a visit.
Image Description | N/A
«In Japan steht für Danke, im Westen für Beten»
("In Japan it means thank you, in the West it signals praying")
Newspaper | Sonntagszeitung
Date | 20.8.2017
Language | German
Country | Switzerland
Topic Tags | emojis, marketing, misunderstanding, research/study, texting, translation
Summary | Keith Broni, one of the first emoji translators world-wide, has been chosen from 500 applicants. He has researched the use of emojis at the University of London and he is an expert of how people from different cultures understand emojis. He works as a makerting consultant to various companies and advises them on how to use emojis as a corporation. Using emojis can be fraught with risk as hand gestures can mean very different things in different cultures. Even within the same culture emoji use can be risky. At this point, it is more risky not to use any emojis in casual texting because of the negativity effect which means that messsages without emojis seem cold or distanced.
Image Description | N/A
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