Number of Posts: 3
Posts 1 - 3
La bataille de l'orthographe
(The spelling battle)
Newspaper | PME Magazine
Date | 30.9.2015
Language | French
Country | Switzerland
Topic Tags | language threat, marketing, spelling, texting
Summary | Spelling mistakes are everywhere around us. One of the reasons that can explain the invasion of spelling mistakes is the global usage of new technologies: now people write more. The phenomenon touches every social and professional classes. This leads to problems in the work space; people write their emails or resumes with a lot of mistakes. As a result, some companies now offer spelling classes to their employees in France and in Switzerland.
Image Description | N/A
“Pic speech”: le parler ado
(“Pic speech": teen talk)
Newspaper | La Tribune de Genève
Date | 30.5.2015
Language | French
Country | Switzerland
Topic Tags | emojis, Facebook, language threat, selfie, Snapchat, social media, WhatsApp, youth
Summary | Nowadays teenagers mostly express themselves through visual modes (e.g. Instagram, WhatsApp, Facebook, Snapchat) and thus create their own language: “pic speech”. Images do not necessarily replace words; young people claim that words are still important since they contextualize images. Regarding emojis, teenagers use them for their “affective” purpose. This new language is a way for youth to become autonomous and emancipate themselves.
Image Description | Series of screenshots of different teenagers' snaps (selfie + Face Paint feature).
Image Tags | male(s), Snapchat
Un retour aux hiéroglyphes?
(A return to hireoglyphics?)
Newspaper | Le Matin
Date | 24.4.2015
Language | French
Country | Switzerland
Topic Tags | emojis, grammar, language threat
Summary | The use of emojis is a global phenomenon that is rapidly growing. Should we be worried about it? A linguist from the University of Zurich claims that it is almost like “a return to hieroglyphics”, but that “emoji” is not a language: there is no grammatical structure. The linguist also states that nowadays, “emojis replace words and are not just a complement”. However, linguists do not seem to be worried. Another linguist from the University of Lausanne talks about the advantages of such visual communication: it fosters creativity, and adds nuances and precisions.
Image Description | Digital image of a chart representing which emojis are used the most in the world.
Image Tags | chart, emojis
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