Number of Posts: 3
Posts 1 - 3
Farhad's and Mike's Week in Tech: A Snap and Google Tie-Up?
Newspaper | The New York Times
Date | 5.8.2017
Language | English
Country | U.S.
Topic Tags | artificial intelligence, Facebook, Google, Instagram, marketing, Snapchat
Summary | There is a rumor that Google might be interested in acquiring Snapchat. Instagram copies all features of Snapchat. Facebook has built a huge marketing company with Facebook itself and Instagram. Facebook is also working on improving its artificially intelligent chatbots so that they get better at understanding natural speech.
Image Description | Google and Snapchat logo.
Image Tags | Google, logo, Snapchat
Gaming the System: Bots Inflate Instagram Egos
Newspaper | The New York Times
Date | 7.6.2017
Language | English
Country | U.S.
Topic Tags | Instagram, marketing
Summary | The author of the article posted a picture of the New York Times headquarters on Instagram, and got 11 comments from strangers, and none of them is related to the author. There is big marketing reason behind those comments; if a user follows or likes a public account's post, those accounts can in return use their automated liking and commenting. This is a marketing tactic used by companies in hopes that random Instagram users will like those automated public accounts in return. Small businesses want to have a lot of likes and followers in order to get some attention. However, the follower count is not representative of true following or of the work done by the business.
Image Description | N/A
‘Unicorn Food’ Is Colorful, Sparkly and Everywhere
Newspaper | The New York Times
Date | 20.4.2017
Language | English
Country | U.S.
Topic Tags | (mental) health, hashtags, Instagram, marketing, politeness, social media
Summary | Starbucks is cashing in on the 'unicorn food' trend - a trend to make all food colorful. The trend was likely sparked from a Florida-based Instagrammer who has now acquired a huge following. She noticed that her hobby had become a trend when people would copy her creations and Instagram them with the fitting hashtag. Now Starbucks has caught on the trend and they are offering a unicorm frappucino for five days only.
Image Description | Unicorn/rainbow foods and the Starbucks Unicorn Frappucino.
Page 1 of 1