Number of Posts: 5
Posts 1 - 5
Internetstars mit Jöö-Faktor
(Internet stars with aaaaw factor)
Newspaper | Tages-Anzeiger
Date | 2.12.2017
Language | German
Country | Switzerland
Topic Tags | Instagram, marketing
Summary | A Swiss Instagram account is increasing popular with thousands of regular likes. It is called "Mr.Mrs.Aliu" and showcases a young Swiss family with an Albanian migration background. They are a simple, working class family and they share their wedding and holiday pictures on Instagram. Recently they have also shared an image of their newborn daughter and her nursery with links to the shops where one could buy the same furniture.
Image Description | Instagram posts showing a man and a pregnant woman, a nursery, as well as a map showing where the couple lives.
Image Tags | female(s), Instagram, male(s)
Googles künstlich intelligenter Chat-Freund
(Google's artificially intelligent chat friend)
Newspaper | Tages-Anzeiger
Date | 8.9.2016
Language | German
Country | Switzerland
Topic Tags | artificial intelligence, Google, marketing, social media
Summary | Google is launching a new messaging app called Allo. Messaging apps are hailed to be the new thing after social media. Especially messaging apps lie the Chinese WeChat or Allo which have an AI assistant with which users can easily get simple information from within the app, transmit payments, or open a small shop that operates through the app.
Image Description | Reuters image of a man presenting Allo at a conference and a few screenshots of conversations with Allo's chatbot.
Image Tags | Google, male(s), text
Samsung geht mit dem Galaxy S8 in die Offensive
(Samsung plays the offence with the new Galaxy S8)
Newspaper | Tages-Anzeiger
Date | 30.3.2017
Language | German
Country | Switzerland
Topic Tags | marketing, smartphone
Summary | Samsung is bringing out a new model after various scandals with exploding batteries of previous models. The new Galaxy S8 offers a larger screen, a very high-quality camera, and a finger print as well as iris reader. The digital assistant Bixby is only available in Korean and English for now.
Image Description | N/A
Jetzt kommt die Sticker-Schwemme
(The sticker flood is on its way)
Newspaper | Tages-Anzeiger
Date | 15.11.2016
Language | German
Country | Switzerland
Topic Tags | abbreviations, emojis, Facebook, language threat, marketing, social media
Summary | Emoticons (f.i. ":-D") and abbreviations (f.i. "LOL") have trickled down from "geek speak" and established themselves in the mainstream. Emojis are nowadays ever present in our digital communication as well as in other arenas such as film or advertising. Now various social media platforms, among them Facebook, offer users various palettes of stickers. They are larger versions of emojis and are sent as an image file rather than included on the keyboard as a letter. Because many sticker palettes need to be purchased, a whole economy is beginning to form: The Japanese messaging app Line has sold over $250 mio worth of stickers last year. We do not need to fear that emojis and co. will replace language as we know it.
Image Description | Commodified emojis in various forms (as balls, as tattoos, as bed sheets, as food, on clothing, as masks, etc.) and Facebook messenger chats using/purchasing sticker collections.
Image Tags | emojis, Facebook, male(s), social media
Jetzt kommt die Sticker-Schwemme
(Now comes the sticker flood)
Newspaper | Tages-Anzeiger
Date | 15.11.2016
Language | German
Country | Switzerland
Topic Tags | abbreviations, emojis, marketing, texting
Summary | People use emojis to express non-verbal emotions in their text messages. Stickers are more elaborate emojis - larger and there is more of a selection. One can even buy thematic sticker sets. This has become a very profitable industry in Japan.
Image Description | A series of images of that represent the commodification of emojis; also Facebook stickers and Kaomojis (Shruggie with punctuation marks).
Image Tags | emojis
Page 1 of 1