Number of Posts: 2
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Liebesgeschichte, Heldenreise, Flachwitze, Kacke
(Love story, a hero's journey, flat jokes, poop)
Newspaper | Welt
Date | 2.8.2017
Language | German
Country | Germany
Topic Tags | childhood, emojis, marketing, smartphone, texting, threat, youth
Summary | The new emoji movie for children is an animated film starring emojis as its main protagonists. Critics find it quite distasteful because it is full of casual advertising for major tech companies and because it does not address the danger of the internet at all. In Textopolis, the world in which emojis live, alphabetic letters are depicted as elderly with walking canes because the youth does not use letters anymore.
Image Description | Screenshots from the Emoji movie.
Image Tags | emojis, female(s), male(s)
So erobern Zahnspangen-Mädchen die Werbewelt
(This is how girls with braces are conquering the world of advertising)
Newspaper | Welt
Date | 8.2.2017
Language | German
Country | Germany
Topic Tags | Instagram, law, marketing, Snapchat, social media, youth, YouTube
Summary | A new breed of celebrities has emerged: social media celebrities or 'influencers' as they are called in marketing. These ordinary youths have millions of followers on Instagram, Snapchat, Musical.ly, or YouTube and are attractive to advertisers, not only because of their large following but because their fans feel personally close to them and are more likely to accept advice from them than from a distant celebrity. It is however still illegal to covertly advertise a product without notifying viewers that they are viewing sponsored content.
Image Description | German Musical.ly stars Lisa and Lena.
Image Tags | female(s)
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