Number of Posts: 8
Posts 1 - 8
Liebesgeschichte, Heldenreise, Flachwitze, Kacke
(Love story, a hero's journey, flat jokes, poop)
Newspaper | Welt
Date | 2.8.2017
Language | German
Country | Germany
Topic Tags | childhood, emojis, marketing, smartphone, texting, threat, youth
Summary | The new emoji movie for children is an animated film starring emojis as its main protagonists. Critics find it quite distasteful because it is full of casual advertising for major tech companies and because it does not address the danger of the internet at all. In Textopolis, the world in which emojis live, alphabetic letters are depicted as elderly with walking canes because the youth does not use letters anymore.
Image Description | Screenshots from the Emoji movie.
Image Tags | emojis, female(s), male(s)
Emoji
Newspaper | Appenzeller Zeitung
Date | 2.8.2017
Language | German
Country | Switzerland
Topic Tags | emojis, marketing, smartphone
Summary | Nobody can imagine smartphone communication nowadays without emojis. Now there is an animated film starring emojis. The critics are not praising it. Apparently, the characters are quite one-dimensional (which makes sense however since they are emojis) and the product placement advertising tech firms in the movie is too frequent and obvious.
Image Description | N/A
"Mit 5G erreichen wir die Geschwindigkeit unserer Nervengefäße"
("With 5G we'll achieve the speed of our nerve tracts")
Newspaper | Welt
Date | 25.2.2017
Language | German
Country | Germany
Topic Tags | marketing, smartphone, texting, WhatsApp
Summary | Mobile service providers in Germany have to change their marketing strategies because the market is changing. Fewer people are sending traditional SMS text messages and more people use WhatsApp or similar instant messaging services. Now, mobile service providers have to put everything on the resources they still control: mobile data. They are working on faster mobile data connections (5G).
Image Description | Portrait of the interviewee (Vodafone director).
Image Tags | male(s)
"Sagt der Bewerber die Unwahrheit?"
("Is the applicant telling untruths?")
Newspaper | Die Zeit
Date | 2.5.2016
Language | German
Country | Germany
Topic Tags | Facebook, marketing, privacy, smartphone
Summary | Many companies now take advantage of the huge amounts of data that we create on a daily basis by being online and carrying a smartphone on us at all times. Facebook tracks all our movements online even when we are not signed up. Our smartphone collects data about our whereabouts. Companies can buy this data to target us with specific advertising or to enhance their hiring process to include data from our social media activity. This way they can conduct analysis about how valuable each applicant would be to the company.
Image Description | N/A
So fressen Apps ihr Geld auf
(This is how apps eat your money)
Newspaper | Welt
Date | 24.7.2017
Language | German
Country | Germany
Topic Tags | childhood, game, marketing, smartphone, threat
Summary | Many seemingly free gaming apps off in-app purchases after being downloaded. This is dangerous when unsuperised children use the app - some parents have already received in-app purchase bills of several thousand euros. It is best to either supervise children when playing game apps or to only let them play offline games which do not have pop-up advertising for in-app purchases.
Image Description | A PacMan head.
Samsung geht mit dem Galaxy S8 in die Offensive
(Samsung plays the offence with the new Galaxy S8)
Newspaper | Tages-Anzeiger
Date | 30.3.2017
Language | German
Country | Switzerland
Topic Tags | marketing, smartphone
Summary | Samsung is bringing out a new model after various scandals with exploding batteries of previous models. The new Galaxy S8 offers a larger screen, a very high-quality camera, and a finger print as well as iris reader. The digital assistant Bixby is only available in Korean and English for now.
Image Description | N/A
Wenn das Handy antwortet: So zahlen wir in Zukunft
(When the phone responds: this is how we will pay in the future)
Newspaper | Handelszeitung
Date | 2.3.2017
Language | German
Country | Switzerland
Topic Tags | artificial intelligence, Google, marketing, smartphone
Summary | Various companies like Google and Amazon are coming up with new conversational commerce solutions, i.e. (voice command) chatbots with which one can conversationally make purchases online. Making payments via smartphone apps is very common in China while Switzerland is lagging behind. Some companies like Mastercard are already working on further ways to pay, namely by verbal cues. This means that people will only have to say it to secure the payment.
Image Description | Two informational videos and a series of photos from a technology convention.
Image Tags | female(s), hand(s), male(s), smartphone, tablet
Digitales Leben: Der Boom der Emojis
(Digital life: The boom of emojis)
Newspaper | Handelszeitung
Date | 22.5.2015
Language | German
Country | Switzerland
Topic Tags | emojis, marketing, smartphone
Summary | Emojis can no longer be avoided. People from all ranks of life are using them. Companies even use them in marketing and have to regulate their use; the eggplant emoji is inappropriate. Every smartphone has a few hundred emojis available and an app exists that lets users communicate with emojis only – it is called Emojli.
Image Description | Digital image representing different emojis.
Image Tags | emojis
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