Number of Posts: 4
Posts 1 - 4
Facebook Messenger's new bots are a powerful way to target adverts
Newspaper | Telegraph
Date | 13.4.2016
Language | English
Country | UK
Topic Tags | artificial intelligence, Facebook, marketing, texting
Summary | Bots are becoming more and more popular and are taking over apps. Facebook Messenger will soon have its bots. Three types of bots were unveiled at a conference in San Francisco. The goal is to create bots that will learn what you like and don't like. But then, Facebook can let brands get in touch with you through Messenger; it's a marketing/advertising strategy.
Image Description | Photographs of different smartphone screens displaying chat conversations.
Image Tags | smartphone, text
I have seen the future, and it looks like chatbots
Newspaper | Washington Post
Date | 18.4.2016
Language | English
Country | U.S.
Topic Tags | artificial intelligence, marketing, texting
Summary | Chatbots are robots that simulate human conversations; they are becoming popular among retailers who use them for online shopping. For instance, Sephora and H&M have been using bots that help customers buy their products. Experts predict that bots will be at the center of our digital life in the future. People at Silicon Valley are now trying to develop new concepts to integrate bots into messaging apps.
Image Description | N/A
Mein Heim, mein Google
(My home, my Google)
Newspaper | Die Zeit
Date | 19.5.2016
Language | German
Country | Germany
Topic Tags | artificial intelligence, Google, marketing, privacy, texting
Summary | On Google's Innovation presentation, they have presented their new products. Everything is largely chatbot-based, they are coming out with a home assistant much like Amazon's Echo and some new Messaging apps through which businesses can offer in-app services, for instance restaurant reservations. The Messaging apps are also supposed to be able to suggest appropriate responses to content. Privacy is also an important topic, all these innovations are designed with maximum security in mind.
Image Description | Getty Images of Google representatives presenting innovations.
Image Tags | male(s)
Jetzt kommt die Sticker-Schwemme
(Now comes the sticker flood)
Newspaper | Tages-Anzeiger
Date | 15.11.2016
Language | German
Country | Switzerland
Topic Tags | abbreviations, emojis, marketing, texting
Summary | People use emojis to express non-verbal emotions in their text messages. Stickers are more elaborate emojis - larger and there is more of a selection. One can even buy thematic sticker sets. This has become a very profitable industry in Japan.
Image Description | A series of images of that represent the commodification of emojis; also Facebook stickers and Kaomojis (Shruggie with punctuation marks).
Image Tags | emojis
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