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The rise and rise of Whatsapp: 300 billion instant messages are expected to be sent throughout 2014 – and that’s just in the UK

Hyperlink

Newspaper | Mail Online
Date | 7.8.2014
Language | English
Country | UK
Topic Tags | research/study, sexting, texting, WhatsApp, youth
Summary | Instant messaging has overtaken texting: The average British person sends just seven text messages a day compared to 46 instant messages. Popular apps are WhatsApp, Facebook messenger, and Viber. Many people have five messaging apps on their smartphones on average. The high amount of instant messaged sent can partly be explained by the flatrate cost rather than paying for every message individually. A Michigan University study shows that half of 18-24 year olds (over 3000 participants) engage in sexting.
Image Description | Photograph of a WhatsApp icon on a screen.
Image Tags | WhatsApp

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