Number of Posts: 3
Posts 1 - 3
Sie erklären Rezepte von Foodie zu Foodie
(They explain recipes from foodie to foodie)
Newspaper | Welt
Date | 29.9.2017
Language | German
Country | Germany
Topic Tags | Facebook, marketing, YouTube
Summary | The Hamburg-based company Foodboom creates high-quality cooking videos and distributes them online on Facebook and YouTube reaching millions of viewers. They try to hit the balance between high-quality content, food-wise as well as visually, and simplicity in the sense of easy to recreate in anyone's home kitchen. They finance themselves with product placement which they always indicate very clearly.
Image Description | A picture of a hamburger, a dinner party, and a portrait of the two owners of Foodboom.
Image Tags | female(s), male(s)
"Es liegt eine Magie darin"
("There's a lot of magic in it")
Newspaper | Welt
Date | 17.9.2016
Language | German
Country | Germany
Topic Tags | artificial intelligence, Facebook, privacy, virtual reality, WhatsApp, YouTube
Summary | Facebook is planning to create innovations to accommodate their users' obvious desires to watch videos on Facebook to the extent that Facebook can curently compete with YouTube for views. The sharing of videos has shot up on Facebook as of late. Facebook's live streaming feature also helps with that. Future plans include virtual reality options. Many users are worried about privacy issues because Facebook is connecting data from WhatsApp with Facebook data.
Image Description | N/A
Mitú grows fast, furious with its Snap alliance
Newspaper | USA Today
Date | 22.2.2017
Language | German
Country | U.S.
Topic Tags | diversity, Facebook, smartphone, Snapchat, YouTube
Summary | The video entertainment company Mitù which is geared towards authentic representation of latinos and latinas on various social media platforms like Facebook, YouTube, and now Snapchat. They have seen some growth since beginning to broadcast on Snapchat. They also noticed that they can build more intimacy with the viewers by not filming in a horizontal format since most their viewers watch their videos from a smartphone and a horizontal video layout creates a distance.
Image Description | Portrait of the person in charge of Mitù's Snapchat presence.
Image Tags | female(s)
Page 1 of 1