Number of Posts: 3
Posts 1 - 3
Geschichten eines Bilderstürmers
(Stories of an image stormer)
Newspaper | Die Zeit
Date | 21.4.2016
Language | German
Country | Germany
Topic Tags | Facebook, Instagram, selfie
Summary | Instagram creator Kevin Systrom has created the most popular image-sharing social media platform world-wide. In Systrom's vision, Instagram could partly play the role that traditional news media pla today. To report of significant events as they are enfolding. Already, Instagram posts are printed in newspapers if no reporter was present on site. Facebook has bought the company for one billion dollars.
Image Description | Instagram creator Kevin Systrom with smartphones taking pictures of him.
Image Tags | Instagram, male(s), smartphone
"Gezieltes Storytelling in Bildern"
("Targeted storytelling with images")
Newspaper | Die Zeit
Date | 21.3.2016
Language | German
Country | Germany
Topic Tags | Instagram, marketing, research/study, Twitter
Summary | Many companies use Instagram to target potential employees and brand themselves as a desirable work environment. More people in Germany use Instagram than Twitter and the job platform Xing so it is more feasible to advertise on Instagram than elsewhere if one's target audience is one of the main demographics on Instagram. Companies give out surveys to their employees to find out about their values and preferences and then design their INstagram storytelling according to it.
Image Description | N/A
Wo geht's hier zur #bikinibridge?
(Which way is the #bikinibridge?)
Newspaper | Die Zeit
Date | 18.7.2016
Language | German
Country | Germany
Topic Tags | (mental) health, gender, hashtags, Instagram, threat
Summary | Instagram is the new place where beauty ideals are reproduced and policed. Such hashtags as the #thighgap and the #bikinibridge let users pull up a sea of skinny women's bodies which can be compared with each other. Although these trends are said to be about fitness and health, but the comments and likes show that the trends are more about a beauty ideal. This is misleading and dangerous.
Image Description | Shutterstock Image of a woman in a gym taking a selfie.
Image Tags | female(s), selfie, smartphone
Page 1 of 1