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Field studies of the offspring
Newspaper | Washington Post
Date | 31.5.2016
Language | English
Country | U.S.
Topic Tags | Facebook, smartphone, Snapchat, technology-free, youth
Summary | The research center conducts in depth interviews with today’s teenagers, the so-called Generation Z or digital natives, on behalf of various corporations. The aim of the study is to find out about this generation’s relationship with new technologies. They all value mobile/digital communication very highly, to the extent that many choose online colleges, online shopping, and home office work over actually having to physically go somewhere to study, work, or shop. They report of the abundance of messages each day and that they also highly value their offline hobbies, such as reading or knitting.
Image Description | Collage-like illustration of youths and online and offline activities.
Image Tags | female(s), male(s), smartphone, social media
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