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Les youtubeuses mode, une véritable industrie
(Fashion youtubers, a real industry)
Newspaper | Les Echos
Date | 27.5.2016
Language | French
Country | France
Topic Tags | marketing, YouTube
Summary | A showroom called "Get Beauty" is going to gather 70 YouTube vloggers. Together, the 70 female youtubers have 1,5 billion viewed videos. Thanks to brand content, the trend is becoming a real industry. 9 out of 10 people have already bought a product after watching a video on YouTube. Those fashion youtubers have the same language as their target audience.
Image Description | Collage of various female youtubers.
Image Tags | female(s)
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