Number of Posts: 10
Posts 1 - 10
La méthode Suzi LeVine: connectée
(Suzi LeVine's method: connected)
Newspaper | Le Temps
Date | 25.11.2016
Language | French
Country | Switzerland
Topic Tags | politics, social media
Summary | The future ex US ambassador in Switzerland used social media a lot during her mandate. Being active on social media allows proximity, intuitivity, and freedom. Suzi LeVine said that social networks are the perfect example of direct democracy.
Image Description | Photograph of Suzi Levine and three other people dressed up for Halloween
Image Tags | female(s), male(s)
Les youtubeuses mode, une véritable industrie
(Fashion youtubers, a real industry)
Newspaper | Les Echos
Date | 27.5.2016
Language | French
Country | France
Topic Tags | marketing, YouTube
Summary | A showroom called "Get Beauty" is going to gather 70 YouTube vloggers. Together, the 70 female youtubers have 1,5 billion viewed videos. Thanks to brand content, the trend is becoming a real industry. 9 out of 10 people have already bought a product after watching a video on YouTube. Those fashion youtubers have the same language as their target audience.
Image Description | Collage of various female youtubers.
Image Tags | female(s)
«Jpp», «wtf», «oklm»... maîtrisez-vous le parler jeune?
("Jpp", "wtf", "oklm"... do you master teenagers' language?)
Newspaper | Le Figaro
Date | 25.8.2016
Language | French
Country | France
Topic Tags | abbreviations, language threat, texting, youth
Summary | Young people tend to use a lot of words and abbreviations that are unintelligible, according to many parents and professors. Their language is very creative and is influenced by our ancestors' language. Writer Stéphane Ribeiro claims that young people's language is a melting pot; it is a mix of American and historical expressions. Moreover, the language used by today's youth has been influenced by new technologies and the texting culture. It is not a threat to the French language; language is constantly changing and evolving
Image Description | Photograph of five young people looking happy, screenshots of two tweets depicting the use of abbreviations, and "Top Wesh" video.
Image Tags | female(s), male(s), text, Twitter
La cure de Selena Gomez: décrocher du smartphone
(Selena Gomez's therapy: hanging up her smartphone)
Newspaper | 20 minutes
Date | 2.12.2016
Language | French
Country | Switzerland
Topic Tags | (mental) health, addiction, smartphone, youth
Summary | Selena Gomez has been suffering from depression. She got off her smartphone for 90 days and felt much better. The experience was relaxing and invigorating. Even though Selena Gomez is trying to limit her time online, she is still very popular on Instagram.
Image Description | Photograph of Selena Gomez and screenshot of one of her Instagram posts.
Image Tags | female(s), Instagram
C'est la rentrée à l'école numérisée
(It's the start of the digital school year)
Newspaper | Le Temps
Date | 30.8.2016
Language | French
Country | Switzerland
Topic Tags | childhood, digitized education, school, smartphone, youth
Summary | A school principal explains how digital devices can help children learn. He wants to progressively digitize 50% of the school material. Smartphones and laptops don't ruin the school system; we just need to know how to use them. At his private school, everyone has a an iPad where they can find their class material. Now, the school provides each child with an iPad, but soon everyone will bring their own device. Our digitized society has the advantage of tightening social relationships between people, which is something not everyone agrees with.
Image Description | Photograph of a child using a tablet.
Image Tags | chart, female(s), male(s), school, tablet
Jamais sans mon portable!
(Never without my cell phone!)
Newspaper | 24 heures
Date | 21.2.2016
Language | French
Country | Switzerland
Topic Tags | addiction, smartphone
Summary | Are people addicted to their smartphone? Is it bad or dangerous? Experts claims it is not a real addiction; doctors don't talk about "cell phone addictions". It is also a bad idea to use pathological terms when talking about new media uses (a selfie is narcissistic, Facebook is exhibitionist etc.). Why are people afraid to lose their phone or forget it at home? People are not attached to the object, but to its functionalities. Smartphones replace a lot of everyday objects (agenda, newspaper, etc.). Therefore, people can be anxious if they don't have their smartphone with them.
Image Description | Photograph of a young woman in bed using her smartphone.
Image Tags | female(s), smartphone
Les jeunes parlent romand
(Young people speak Romand (Swiss French))
Newspaper | Le Matin
Date | 18.5.2016
Language | French
Country | Switzerland
Topic Tags | emojis, research/study, texting, What's up Switzerland, WhatsApp
Summary | Interview with Federica Diémoz at the University of Neuchâtel. She talks about a study related to the different expressions used in the Swiss French part of Switzerland. People also use their local expressions in text messages. The "What's up Switzerland" project is going to analyze WhatsApp messages. From what researchers have observed so far, people sometimes use regional expressions and don't always write the same way. They also add emoticons and images that replace words.
Image Description | Photograph of the interviewee, Federica Diémoz.
Image Tags | female(s)
C'est tu, que tu le veuilles ou non
(It is 'you', whether you want it or not)
Newspaper | Le Matin
Date | 30.7.2016
Language | French
Country | Switzerland
Topic Tags | Facebook, politeness
Summary | A Migros customer complained because an employee from Migros used the "tu" form (familiar 'you') instead of "vous" (formal 'you') when replying to the customer on a Facebook post. The customer does not understand why a Migros employee would talk to her online using the "tu" form, as if there are only young people on social media. It might be one of Migros' strategies to get closer to its customers. Nevertheless, a cashier should not use "tu" when addressing a customer. The more 'light-hearted' tone of the internet does not mean one cannot be polite.
Image Description | Photograph of a Migros customer with shopping carts, and screenshot of a Facebook chat between an employee and a customer.
Image Tags | Facebook, female(s)
Un festival bannit les téléphones portables
(A festival banned cell phones)
Newspaper | 20 minutes
Date | 27.5.2016
Language | French
Country | Switzerland
Topic Tags | addiction, smartphone, technology-free, youth
Summary | A small festival in Zug decided to ban cell phones so that people can enjoy the festival and live the "present". Smartphones are useful, but it is annoying when people spend most of their time on them. This new rule is a good marketing strategy; it allows the festival to be noticed. However, the restriction couldn't be applied to other big festival such as Paleo Festival or Montreux Jazz Festival.
Image Description | Series of four photographs portraying young people and shots of the festival layout.
Image Tags | female(s), male(s), smartphone
Ce qui se passe quand on se dispute via WhatsApp
(What happens when we fight on WhatsApp)
Newspaper | 20 minutes
Date | 7.9.2016
Language | French
Country | Switzerland
Topic Tags | privacy, youth
Summary | It might be better for young people not to talk about private issues via text messages. A counselor explains that online conversations and face-to-face conversations are similar for young people. If they have "talked" to someone, it usually means they had a digital or online exchange. However, to resolve personal issues, online conversations are not the best medium; they might even worsen the situation. The counselor's suggestion would be to write a letter. Finally, the image that people have of young people (connected and isolated) is not necessarily true.
Image Description | Series of 7 photographs portraying young people on a digital device (smartphone, tablet).
Image Tags | female(s), male(s), smartphone, tablet
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