Digital Discourse Database

Number of Posts: 6
Posts 1 - 6

Popular People Live Longer

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Newspaper | The New York Times
Date | 1.6.2017
Language | English
Country | U.S.
Topic Tags | (mental) health, research/study, social media
Summary | Resent research has shown that popularity significantly improves one's longevity due to many genetic, psychological, and evolutionary reasons. This may explain why so many people value their popularity on social media, i.e. how many followers, retweets, or likes they get. That is however not the kind of popularity that significantly improves one's chances at a long life. That requires a stable and large social surrounding with nurturing relationships.
Image Description | Illustration of a tombstone saying "not enough likes" with a thumbs down symbol.
Image Tags | emojis, Facebook

Review: When the Digital World Is Judging Your Every Thought

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Newspaper | The New York Times
Date | 17.3.2016
Language | English
Country | U.S.
Topic Tags | marketing, politics, social media, threat
Summary | The new novel "I Hate The Internet" by Jarett Kobek poses a lot of interesting questions about how social media is affecting our society. The main question is: why is everyone willingly giving away their intellectual property on platforms owned by for-profit corporations? How did these capitalist platforms become to be perceived as the most appropriate space to exercise one's freedom of speech? Wannabe social activists think they are helping a cause by posting provocative comments on social media but few people are getting active for real social change.
Image Description | Image of the book and a portrait of the author holding a giant plush emoji.
Image Tags | emojis, male(s)

Emojis to grace Pepsi products in summer campaign

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Newspaper | USA Today
Date | 19.2.2016
Language | English
Country | U.S.
Topic Tags | emojis, hashtags, marketing, social media
Summary | Pepsi is using emojis to market their product because it is the "language of today" that transcends cultures and is intellegible for everyone. The new campaign also includes the two hasthags #PepsiMoji and #SayItWithPepsi to encourage consumers to post about their purchase on social media. Coca Cola recently had a similar campaign with first names on their bottles. They had been very successful with making consumers engage with the company through social media. Consumers basically did free marketing for them by posting pictures of Coke bottles with their names on their private accounts.
Image Description | Pepsi bottles with emojis and Coca Cola bottles with first names.
Image Tags | emojis, logo

The Raised Fist Emoji Is Social Media’s Resistance Symbol

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Newspaper | Huffington Post
Date | 7.2.2017
Language | English
Country | U.S.
Topic Tags | emojis, politics, research/study, social media, Twitter
Summary | Some researchers have analyzed which emojis are most often used in the recent protest hashtags on Twitter. The raised fist emoji comes up in all of them, particulartly when the tweet contains a word like "together" or a similar word marking community. Other popular emojis are the heart emoji, the American flag emoji, and the crying/laughing emoji. Depending on the tone of the hashtag, different emojis are more popular than others.
Image Description | The raised fist emoji and graphs and tables about the distribution of the different emojis in the protest hashtags.
Image Tags | chart, emojis, hashtag

This ‘Homoji’ Keyboard Brings Queer Shorthand To Your Text Messages

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Newspaper | Huffington Post
Date | 16.2.2017
Language | English
Country | U.S.
Topic Tags | diversity, emojis, social media
Summary | A new emoji keyboard is available: Homoji. It includes emojis relevant to the gay community and culture such as 'gym bunnies' or 'otters' which are type-identifiers in the male gay community. Other emojis include colorful pieces of text of the words 'slay' or 'yaas'.
Image Description | A preview of the new available homojis.
Image Tags | emojis

New York Public Hospitals Use Emojis to Reach Young People About Sex

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Newspaper | The New York Times
Date | 17.7.2016
Language | English
Country | U.S.
Topic Tags | emojis, social media, youth
Summary | New York City hospitals are now trying to get young people's attention on social media to inform them about free, confidential sexual health services. The advertisement campaign includes emojis, for instance the question "Need to talk to someone about 'it'?" accompanied by an eggplant emoji or bird and bee emojis. They talked to youths in focus groups and determined that this might be the best way to reach them. The campaign is particularly important because many youth report that they do not approach their parents with questions concerning sexual health. Critics of the campaign however say that the advertisements might be too ambiguous and difficult to understand for people who are only just learning English.
Image Description | Two advertisements of the question "Need to talk to someone about 'it'?" accompanied by an eggplant emoji and bird and bee emojis.
Image Tags | emojis

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