Number of Posts: 4
Posts 1 - 4
Facebook takes a new crack at halting fake news and clickbait
Newspaper | USA Today
Date | 17.5.2017
Language | English
Country | U.S.
Topic Tags | Facebook, fake news, threat
Summary | Facebook has announced that it will work on new strategies to flag fake news on their platform by labeling them "disputed". Facebook's activism will also target click bait stories which can be equally misleading. Click bait are headlines which leave out essential content or grossly exaggerate to lure people into clicking on the link.
Image Description | Getty image of a woman's hand holding a smartphone showing the Facebook logo in front of a screen showing the Facebook sign-in page.
Image Tags | computer/laptop, Facebook, female(s), hand(s), logo, smartphone
Facebook has a plan to let you type with your brain
Newspaper | USA Today
Date | 19.4.2017
Language | English
Country | U.S.
Topic Tags | brain, Facebook, privacy, word/writing
Summary | Facebook is working on a new technology that would let users type a hundred words per second with their thoughts only. If they could find a way to tap into brain signals it would be a huge leap for augmented reality. Many users are however already worried that Facebook is intruding in their privacy and are anxious about Facebook taping into their brains.
Image Description | A woman standing in front of the Facebook logo.
Image Tags | Facebook, female(s), logo
Emojis to grace Pepsi products in summer campaign
Newspaper | USA Today
Date | 19.2.2016
Language | English
Country | U.S.
Topic Tags | emojis, hashtags, marketing, social media
Summary | Pepsi is using emojis to market their product because it is the "language of today" that transcends cultures and is intellegible for everyone. The new campaign also includes the two hasthags #PepsiMoji and #SayItWithPepsi to encourage consumers to post about their purchase on social media. Coca Cola recently had a similar campaign with first names on their bottles. They had been very successful with making consumers engage with the company through social media. Consumers basically did free marketing for them by posting pictures of Coke bottles with their names on their private accounts.
Image Description | Pepsi bottles with emojis and Coca Cola bottles with first names.
Image Tags | emojis, logo
'Chatbots' are coming
Newspaper | USA Today
Date | 7.4.2016
Language | English
Country | U.S.
Topic Tags | artificial intelligence, Facebook, research/study, WhatsApp
Summary | The future is artificially intelligent. All major digital companies seem to see the most potential in messenger-based, artificially intelligent chatbots. Studies have shown that people value messaging services most highly on their smartphones so any innovation needs to be accessible through a messaging service. WhatsApp is a very significant one, it has 900 mio users.
Image Description | Getty image of Mark Zuckerberg in front of the Facebook Messenger logo and a screenshot of an Uber chatbot conversation.
Image Tags | Facebook, logo, male(s)
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